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Ron Jabal

AI And PR

There has been a lot of buzz about artificial intelligence (AI) and its potential impact to everyday lives. While some quarters see some sinister implication to its application and use, there is a lot,...

Feminizing The Boardroom

Over the past few decades, women’s participation and leadership in corporate boardrooms have been steadily gaining momentum across the globe. Gender equality and women empowerment remain central in the agenda of many organizations around...

The Value Of Country Rebranding (Part 2)

Countries place a lot of importance and resources in rebranding initiatives given the windfall that can happen once these initiatives bear fruits. Some benefits of any country rebranding may include the following: • Increased investment:...

The Value Of Country Rebranding

The unveiling of the “enhanced” tourism campaign slogan – “Love the Philippines” and the recent announcement of the country’s brand anchored on the tagline “We Give the World Our Best – The Philippines” have...

The Imperatives Of Sustainable Buildings And Infrastructure In The Philippines

The Philippines is a country with a growing population and a rapidly developing economy. As the country continues to grow, there is a growing need for sustainable buildings and infrastructure. Sustainable buildings and infrastructure...

Reputation In The Age Of ESG

In the post pandemic world, there is an increased pressure, drive, and public call for organizations to be more proactive in their environmental, social, and governance (ESG) initiatives. Evidently, ESG factors encompass a wide...

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