THE global health crisis brought about by Covid-19 has moved people to think B.C. is actually Before Covid and A.C. is After Covid. The impact is so huge that all facets of human...
With the COVID-19 pandemic still raging around the world, consumers are faced with a number of unknowns, uncertainty and a general feeling of lack of control over their precarious and risky situations. Thus, in...
We love to talk. We raise our voices to be heard. We put out information with a fervent hope that it rises above the noise—above our competitors, even industry peers. One major metric public...
We are all born and reborn to and by the internet.
We are now facing and feeling the mind-boggling experiences and lifestyles that are being shaped by an assemblage of technologies that blur the...
In an era where everyone is a media creator and everybody thinks they are storytellers, one can easily think barriers to reach consumers are much, much lower these days. In fact, not a few...
Given the exponential expansion of interconnectivity and mobility that is defining and reshaping Filipino consumers, public relations (PR) professionals are always in a dilemma on how to meet the demand of realities and of...
