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COMS360 Celebrates A Decade Of Excellence In Public Relations

COMS360, a leading public relations firm, proudly celebrated its 10th anniversary, marking a decade of innovation, growth, and dedication to excellence in reputation management. From its humble beginnings, COMS360 has grown into one of...

Newsjacking: Capitalizing On The Moment

The double-gold victory of Filipino Olympian Carlos Yulo in the recently concluded Paris Olympics has hogged the national headline for days – bring honor to the country that remains hungry for global recognition in...

Shifts And Turns: The Imperatives For Philippine Businesses

THE global business landscape has been dramatically reshaped by a series of unprecedented challenges. The coronavirus disease 2019 (COVID-19) pandemic served as a major catalyst, accelerating trends that were already in motion while introducing...

Keeping It Clean: Self-Regulation In The Advertising Industry

Advertising plays a crucial role in shaping consumer behavior, shopping habits and even cultural trends. Evidently, it wields significant influence over public opinion. Because of this power, it has become imperative for the advertising...

Mindful Consumption: A Closer Look At SM’s Green Retail Initiative

The retail industry, once equated with consumption and unabated waste, is experiencing significant transformation. Today, there is a growing consciousness among vigilant consumers about the industry’s environmental impact and social responsibility. As observed in...